字数：16.4万字 出版社：中国传媒大学出版社
企业竞争已经进入战略竞争时代。战略就是要解决企业“在哪里”、“去哪里”和“如何去”的问题，杜春娥著的这本《企业战略(理论方法与案例分析)》以全球的视角依据这一思路对企业生存的内外环境、愿景使命以及战略选择进行论述，并梳理相关理论和方法，结合大量案例进行了剖析。
书圈
看过的人还看
-
170
802 -
13
258
同类热销榜
-
- 1
-
未来工作-1[精品]
48
- 1
-
![未来工作-1[精品]](https://bookbk.img.zhangyue01.com/idc_1/m_1,w_105,h_140,q_100/d3fa366c/group62/uX/lV/62e33374d0cde3c9ccc161c74d0d8a98.jpg?v=BYJmrv1R&t=fwAAAWYCpK4.)
48
-
- 2
-
小米创业思考[精品]
205
- 2
-
![小米创业思考[精品]](https://bookbk.img.zhangyue01.com/idc_1/m_1,w_105,h_140,q_100/c5d626a6/group61/M00/8F/CB/CmQUOWLzIhGEVfjsAAAAAOFW1M0284001369.jpg?v=xsK2C9ae&t=CmQUOWMa1gs.)
205
-
- 3
-
从偶然到必然[精品]
32
- 3
-
![从偶然到必然[精品]](https://bookbk.img.zhangyue01.com/idc_1/m_1,w_105,h_140,q_100/cd2e2b18/group61/M00/50/30/CmQUOF3SSmeEdF6zAAAAABoKhUY495392971.jpg?v=rVZAFrG7&t=CmQUOGBAqKQ.)
32
-
- 4
-
- 5
-
哈佛财商课-金文[精品]
15
- 5
-
![哈佛财商课-金文[精品]](https://bookbk.img.zhangyue01.com/idc_1/m_1,w_105,h_140,q_100/c27a5c49/group6/M00/1E/30/CmRae1s58EGEHB29AAAAACzLa6g354182036.jpg?v=4_rmEJQw&t=CmQUN2ERZx8.)
15
-
- 6
-
- 7
-
金线-1[精品]
65
- 7
-
![金线-1[精品]](https://bookbk.img.zhangyue01.com/idc_1/m_1,w_105,h_140,q_100/0d0d9c3d/group61/M00/18/A7/CmQUOGOtWIaEFljHAAAAAFtY0nc672802859.jpg?v=9kPXJrRD&t=CmQUOGOtWIY.)
65
-
- 8
-
疯传[精品]
17
- 8
-
![疯传[精品]](https://bookbk.img.zhangyue01.com/idc_1/m_1,w_105,h_140,q_100/87cc1564/group6/M00/34/90/CmQUNlX2yUmEaVU4AAAAAGSBm0U847237808.jpg?v=979KhK19)
17
-
- 9
-
- 10
-
论领导力-1[精品]
37
- 10
-
![论领导力-1[精品]](https://bookbk.img.zhangyue01.com/idc_1/m_1,w_105,h_140,q_100/723bb407/group62/8L/0X/d4d5dea3a9d308cadfeec773bcba69b9.jpg?v=CNZN9lXA&t=fwAAAWYMt1Q.)
37
![金字塔原理：麦肯锡40年经典培训教材[精品]](https://bookbk.img.zhangyue01.com/idc_1/m_1,w_105,h_140,q_100/f31d69ff/group6/M00/09/59/CmRaIVeXIlqEPo2BAAAAAKVDtVI108424108.jpg?v=8yYibMdo&t=CmQUN1ywX1A.)
![费曼学习法(让输入驱动输出，用输出倒逼输入)[精品]](https://bookbk.img.zhangyue01.com/idc_1/m_1,w_105,h_140,q_100/abb8e88e/group61/M00/FB/06/CmQUOWBSyVOEAii1AAAAADACL48117983707.jpg?v=MrWfMWwY&t=CmQUOWBSyVM.)
![合伙人制度——有效激励而不失控制权是怎样实现的[精品]](https://bookbk.img.zhangyue01.com/idc_1/m_1,w_105,h_140,q_100/c4d4459b/group6/M00/0E/95/CmRaIVmRDwyEE0_UAAAAAHgqqDc469653573.jpg?v=r6W3b6CT&t=CmQUNl5gepw.)
京公网安备11010502030452